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With the success of ''Mother'', Shigesato Itoi began to work on a sequel for the Super Famicom, ''Mother 2''. However, the game endured numerous internal delays, with the game’s total development taking 5 years; at one point, the game faced the prospect of cancellation.
With the success of ''Mother'', Shigesato Itoi began to work on a sequel for the Super Famicom, ''Mother 2''. However, the game endured numerous internal delays, with the game’s total development taking 5 years; at one point, the game faced the prospect of cancellation.


[[File:This Game Stinks.jpg|thumb|400px|right|A 1995 advert for ''EarthBound''. This advert was part of the game's infamous "this game stinks" ad campaign, which featured plenty of barf and fart jokes regarding the game and included horrendous-smelling scratch-n'-sniff stickers and spots. It is widely regarded as the primary reason the game sold poorly in America, as many felt that the campaign's bizarre and off-kilter gross-out humor did not mesh well with the unique and wacky feel and style of ''EarthBound''.]]
[[File:This Game Stinks.jpg|thumb|350px|right|A 1995 advert for ''EarthBound''. This advert was part of the game's infamous "this game stinks" ad campaign, which featured plenty of barf and fart jokes regarding the game and included horrendous-smelling scratch-n'-sniff stickers and spots. It is widely regarded as the primary reason the game sold poorly in America, as many felt that the campaign's bizarre and off-kilter gross-out humor did not mesh well with the unique and wacky feel and style of ''EarthBound''.]]


However, the project was saved when veteran programmer Satoru Iwata joined the development team, making the ''Mother 2'' project now a joint effort by Ape and [[HAL Laboratory]] (HALKEN at the time), separate studios based at separate locations (employees would regularly have to travel between studios to work). The game was then completed and released in Japan in August 1994. It was then released in North America on June 5th, 1995. While the game was a critical and commercial success in Japan, it received poor reception in America. During the time of ''EarthBound''<nowiki>'</nowiki>s release, the RPG genre was generally unpopular in the west (this eventually changed with the release of ''{{wp|Final Fantasy VII}}''), and the game was criticized by multiple gaming sources and magazines for having simple, cartoonish graphics as opposed to the advanced graphics that were more appealing at the time in games such as ''{{wp|Killer Instinct}}'' and ''{{wp|Chrono Trigger}}''. ''EarthBound''{{'}}s unusual, expensive (and satirical) marketing campaign, "this game stinks", is also thought to be one of the leading causes for the game's failure in America, which was styled after the slime-based gross-out humor of the 90s, primarily displayed in {{wp|Nickelodeon}} shows such as ''{{wp|The Ren & Stimpy Show}}''; gaming magazine ''GamePro'' also received numerous complaints about the ad campaign and its foul-smelling scratch and sniff stickers than any other ad campaign that year alone. ''EarthBound''{{'}}s poor American sales prevented the game from being released in PAL regions.
However, the project was saved when veteran programmer Satoru Iwata joined the development team, making the ''Mother 2'' project now a joint effort by Ape and [[HAL Laboratory]] (HALKEN at the time), separate studios based at separate locations (employees would regularly have to travel between studios to work). The game was then completed and released in Japan in August 1994. It was then released in North America on June 5th, 1995. While the game was a critical and commercial success in Japan, it received poor reception in America. During the time of ''EarthBound''<nowiki>'</nowiki>s release, the RPG genre was generally unpopular in the west (this eventually changed with the release of ''{{wp|Final Fantasy VII}}''), and the game was criticized by multiple gaming sources and magazines for having simple, cartoonish graphics as opposed to the advanced graphics that were more appealing at the time in games such as ''{{wp|Killer Instinct}}'' and ''{{wp|Chrono Trigger}}''. ''EarthBound''{{'}}s unusual, expensive (and satirical) marketing campaign, "this game stinks", is also thought to be one of the leading causes for the game's failure in America, which was styled after the slime-based gross-out humor of the 90s, primarily displayed in {{wp|Nickelodeon}} shows such as ''{{wp|The Ren & Stimpy Show}}''; gaming magazine ''GamePro'' also received numerous complaints about the ad campaign and its foul-smelling scratch and sniff stickers than any other ad campaign that year alone. ''EarthBound''{{'}}s poor American sales prevented the game from being released in PAL regions.
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